Management + Marketing News
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Fiedler recognized as 2020 Emerging Leader
Holly Fiedler, a junior University of Wisconsin-Eau Claire health care administration major from Grantsburg, WI, was named the 2020 College of Business Emerging Leader.
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Welscher named Outstanding BCOM Student
Taylor Welscher, a marketing major with a marketing analytics emphasis from Caledonia, MN, has been named the 2019-20 Outstanding Business Communication Student by the University of Wisconsin-Eau Claire business communication faculty.
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International grad will put his Blugold degree to work in Bolivia
When Alejandro Lema returns to his native Bolivia, he will take with him much more than a valuable education — he will take the passion, professional experience and personal connections that come with a Blugold degree.
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Pi Sigma Epsilon successful at National Convention
During the month of March, the UW-Eau Claire Pi Sigma Epsilon- Zeta Epsilon chapter members persistently competed in the virtual Pro-Am Sell-a Thon competition, speaker's competition, and top chapter awards.
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Wells receives 2020 Student Organization Advisor Award
Each year the University of Wisconsin-Eau Claire Alumni Association, the University of Wisconsin-Eau Claire Foundation, and the University Centers recognize outstanding achievements in areas that demonstrate the core values of UW-Eau Claire.
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Health care administration grads lead long-term care facilities through COVID-19 crisis
A dedicated group of Blugold alumni, including Kendall Rosemeyer, administrator at Dove Healthcare – West Eau Claire, are charged with overseeing the care of some of the Chippewa Valley’s most vulnerable residents during the COVID-19 pandemic.
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Safer at Home: One student's experience
We have been thinking about our students studying at home under the COVID-19 guidelines, and one of them sent an update. Read Connor Miller's blog post for an inside look at how he's staying focused, connected and positive.
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APICS has positive impact on Feed My People Food Bank fundraiser event
The Association of Operations Management (APICS) played a vital role in the success of this year's Feed My People Food Bank's Empty Bowls event held on Thursday, March 5th at Florian Gardens Conference Center in Eau Claire.
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Sales Team participates in virtual national competition
On March 28-31, UW-Eau Claire Sales Team members, Katie Folsom and Christina Zaine, took part in the sales role-play competition hosted by the National Collegiate Sales Competition (NCSC).
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Sales team places third at National Competition
On Friday, February 28th, UW-Eau Claire Sales Team members, Katie Folsom, Elijah Mutter-Schulz and Christina Zaine, attended the Redbird National Sales Competition (RNSC) hosted by the Professional Sales Institute at Illinois State University.
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AMA recognized as Top International Collegiate Chapter
For the third time in the past five years, the University of Wisconsin-Eau Claire American Marketing Association (AMA) student chapter has been recognized as the "Top International Collegiate Chapter" by the AMA International. UW-Eau Claire's AMA student
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Top honors for Collegiate DECA
For the third year in a row, the UW-Eau Claire Collegiate DECA student chapter was awarded the Presidential Passport Leadership Award.
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Collegiate DECA members win big at state
Hard work and determination paid off for the University of Wisconsin-Eau Claire Collegiate DECA members who attended the 2020 Collegiate DECA Wisconsin Spring Conference and Case Study Competition held on March 5-7 in Delvan, WI
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Sales Team earns third at Regional Competition
On February 20-22, the University of Toledo hosted its Invitational Sales Competition (UTISC) in Toledo, Ohio. The UW-Eau Claire Sales Team proudly received third place university award, with Bowling Green State University in second place and Florida Sta
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APICS members compete in regional case competitions
Congratulations to Preston Krautkramer, Shae Baier, Adrian Lynn, and Shawn Ranheim who recently competed in the ASCM Regional Case Competition in Chicago.
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Retiring professor helped build nationally recognized business programs at UW-Eau Claire
Dr. Robert Erffmeyer, who will retire in February, helped UW-Eau Claire build MBA and sales programs that are considered among the top programs of their kind in the country.
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Fall 2019 Dean's List Announced
Students in the College of Business who have an outstanding record of academic accomplishment are eligible for the Dean's List.
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Capstone course students collaborate with Mayo Clinic Health System on consulting project
For the fifth semester in a row, students in Marketing Management, the marketing capstone class taught by Dr. Kranti (Kran) Dugar, were engaged in a semester-long consulting project with Mayo Clinic Health System (MCHS).
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Getting paid to share knowledge and experiences: OMA internship
Gary Garvin, an intern in the Office of Multicultural Affairs, is finding unique and engaging ways to use his strong connections to the Ho-Chunk community to bring Native American groups and individuals to campus for major events and ongoing EDI efforts.
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Blugold entrepreneurs create Eau Claire-Opoly board game
UW-Eau Claire's Collegiate Entrepreneurs’ Organization has created and is selling Eau Claire-Opoly, a board game that features Eau Claire businesses, organizations, bridges, parks, streets and other landmarks that people in the Chippewa Valley know well.
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Blugold Gains More From Translation Experience
Cimiaskaite, a marketing analytics major and a Spanish minor, wanted to put her language skills to use and volunteered as a translator to help the Health Care Network provide care to Hispanic members of the Racine community.
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China Immersion trip makes impact on student's life
Being immersed in a different culture, traveling to the other side of the world, learning about more about herself are a few of the reasons Riley Haight chose to take the opportunity to study aboard.
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UW-Whitewater student wins 2019 Sales Warm-Up
College students from 23 schools located throughout the United States competed for cash prizes and the title of top salesperson at the 13th Annual University of Wisconsin-Eau Claire Great Northwoods Sales Warm-Up, October 24-26, 2019.
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COB students form student org that focuses on diversity, inclusion, and empowerment
Haadia Malik, a junior marketing major, took notice of an unmet need in the College of Business at the beginning of her college journey.