College of Business Majors + Minors

Can you see yourself as a business major?

The College of Business at UWEC is all about preparing students to take on the challenges of the business world. We look for dedicated, hard-working individuals who give it their all — in and out of the classroom.

The College of Business offers the following programs:

Accounting, BBA Major; Minor On Campus Eau Claire Campus

Learn how to compile and analyze financial statements and evaluate a company's internal controls. Our accounting program is accredited by AACSB International, and provides you with the skills and experience needed to stand out in today’s competitive job market.
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Business Administration, BBA Major; Minor On Campus Eau Claire Campus

Our business administration bachelor's degree program delivers innovative ideas and solutions with practical business principles. Graduate with the framework, tools and experience necessary to jump into a successful career.
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Business Communication, BBA Major; Certificate On Campus Eau Claire Campus

Learn how to become a skilled, professional communicator with the advanced business communication certificate. Through projects and real-world experiences, you'll gain the communication skills needed to achieve your business goals.
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Business Economics, BBA Major On Campus Eau Claire Campus

Understand the complex interrelations between the economy and the business environment with a bachelor's degree in business economics.
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Business Finance, BBA Major; Minor On Campus Eau Claire Campus

An excellent choice for those who have a knack for numbers, the business finance major will give you the tools and experiences necessary to become a company influencer — or even your own boss. Our AACSB-accredited program helps you prepare for the CFA exam, gain real experience and secure a paid internship.
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Business Undecided Pre-Professional Program On Campus Eau Claire Campus

The business - undecided program is designed for those who are interested in a business-related career but may not be ready to declare a specific major. Our undeclared route allows you to stay on track to graduate in four years, all while finding a career path you love.
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Digital Marketing Analytics Certificate On Campus Eau Claire Campus

Examine the intersection of marketing and technology in the ever-evolving world of digital marketing. Coursework will require you to take analytical approaches to marketing decisions, as well as learn tools and databases used in the field today.
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Entrepreneurship, BBA Major; Minor; Certificate On Campus Eau Claire Campus

Learn what it takes to start your own business and achieve your dreams as an entrepreneur.
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Health Care Administration, BBA Major On Campus Eau Claire Campus

Accredited by the National Association of Long Term Care Administrator Boards, the health care administration program is an excellent path for those interested in careers in long-term senior care.
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Human Resource Management, BBA Major On Campus Eau Claire Campus

Gain real-world experience, make connections and learn best practices in the world of business and management. Earn 500 hours of real HR experience, work with local businesses and prepare to pass the SHRM-CP exam.
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Information Systems, BBA Major; Minor; Certificate On Campus Eau Claire Campus

Accredited by AACSB International, UW-Eau Claire's information systems bachelor's degree is among the world’s leading-edge business computing degrees.
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International Business, BBA Major; Minor; Certificate On Campus Eau Claire Campus

Dive into global economics and business relations with an international business bachelor’s degree. The AACSB-accredited program will allow you to study business and economics in 15 countries throughout four continents. Negotiate across cultures and analyze international financial markets.
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Leadership Studies Certificate On Campus Eau Claire Campus

Learn what it takes to become an effective leader with a certificate in leadership studies. Utilizing theory, history and trends, you'll analyze the art of leadership while focusing on the areas of leadership that most interest you.
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Management, BBA Major; Minor On Campus Eau Claire Campus

Learn what it takes to effectively lead employees, create a healthy work culture and grow a business with a bachelor's degree in management.
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Marketing, BBA Major; Minor On Campus Eau Claire Campus

Create successful promotion strategies, conduct market research and learn how to build customer loyalty. Taught by expert faculty, our marketing major's rigorous curriculum introduces you to the world of business and the many facets of modern marketing.
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Marketing - Analytics Emphasis, BBA Major On Campus Eau Claire Campus

Combine your love for marketing and data with a bachelor's degree in marketing analytics. Whether it's through an internship, course project or national competition, you'll learn the latest techniques from experts in the field.
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Marketing - Professional Sales Emphasis, BBA Major On Campus

Make your mark on the business world with a professional sales bachelor’s degree. Participate in collegiate sales competitions around the country and join one of our 20-plus business-focused student organizations. Surrounded by all the tools and resources you need, you’ll graduate with confidence, ready to market your way to success.
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Master's in Business Administration, MBA Graduate Program Online Eau Claire Campus

Develop your leadership skills, learn strategies for managing the day-to-day operations of an organization, and discuss how global agreements and changing technologies affect the conduct of business. Our accredited and innovative online program will help you and your career continue to move forward.
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Military Leadership Minor On Campus Eau Claire Campus

The military leadership minor will prepare you for the responsibilities and demands of a military leadership position — an excellent choice for those wishing to commit to contract as a cadet.
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Operations and Supply Chain Management, BBA Major On Campus Eau Claire Campus

Enter a growing field with the skills, knowledge and connections necessary for a successful career in operations and supply chain management.
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I love the versatility that UWEC provides for its students and the many opportunities that every student has here.

Matt Nyman Business Administration

Declaring your major

You may already know which major is right for you. Perhaps a class in high school or a DECA or FBLA competition fueled your interest in a particular business program of study. That is wonderful! But, if you don't already know what your major will be, that's okay, too! You can declare "Business Undecided" and spend time exploring the world of business.

In fact, did you know that many business students don't really finalize their major decision until the end of their sophomore year? By then they have completed most of the BUSCORE, the required, common body of courses taken by all business students. Because the BUSCORE includes introductory courses in accounting, finance, information systems, management, and marketing, students get an overview of all the different business areas.

There is an option for you in the College of Business. Your academic advisor is here to guide you through your major decision process.

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The College of Business offers the following programs:

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