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Explore the business economics bachelor's degree program at UW-Eau Claire

Understand the complex interrelations between the economy and the business environment — and what it means for organizations today — with a bachelor's degree in business economics from the University of Wisconsin-Eau Claire. 

The comprehensive degree focuses on building your critical thinking, business strategy and analytical problem-solving skills through unique projects, presentations and class discussions. Coursework throughout the major will cover business topics such as accounting, communication, information systems, finance, marketing and management, as well as economics topics like microeconomics, macroeconomics and econometrics. This holistic approach ensures you graduate with a strong understanding of both business and economics, making you extremely valuable to a variety of organizations.

Experiential, real-world learning is a critical component of the business economics degree, with many learning opportunities designed to fit student interests. Previous students have worked in groups on issues like the economics of global warming, public health initiatives, and local and state economic policy reform. Students with a strong interest in finance have explored the economics of derivatives markets or foreign exchange markets. And those who plan to pursue graduate work in economics have completed capstone projects in mathematical economics. Collaborative research is a cornerstone of the economics department, with many students choosing to travel internationally with faculty, pursuing a wide range of research projects.

These experiences shape our graduates into knowledgeable, well-rounded, experienced and culturally competent experts and allow them to excel in a variety of career paths. No matter what you choose to pursue after graduation, you'll graduate from UW-Eau Claire with a strong understanding of the economic forces that propel our markets and society — and be ready to use that knowledge to make a difference. 

Why business economics at UW-Eau Claire?

Research opportunities. As an economics student, you'll have the unique opportunity to work one-on-one with professors on fascinating research projects, gaining in-depth knowledge directly applicable to your future career. You may work on a project that provides expert analysis to a nonprofit in the Eau Claire region or conduct research abroad in places like Argentina, Nicaragua, Germany or China. These experiences regularly lead to our students presenting their findings at local and national conferences of professional organizations such as the Wisconsin Economics Association, Midwest Economics Association, National Council on Undergraduate Research and UW-Eau Claire's Celebration of Excellence in Research and Creative Activity.

Incredible study abroad options. What better way could you study a global topic like economics than by traveling the world and seeing it firsthand? One of the many advantages of being a UWEC economics major is the tremendous access to study abroad opportunities — many of which include a full semester's worth of credits. Learn how businesses and economies differ in countries all over the world, from Australia to Ireland, to Italy, Japan, Greece, South Africa, Korea, New Zealand and Thailand.

Personalized curriculum. Part of your business economics degree is made up of course electives, allowing you to study the topics that interest you or best align with your career goals. Explore unique, fascinating classes like Business Fluctuations and Forecasting, Economics of Pacific Asia, Experiences of Minoritized Groups in U.S. Economy and Environmental Economics. Or personalize your education further with independent study, directed study classes or internships that count for credit. 

100% employed

or continuing education after graduation

2021-2022 Graduate Report

Quick facts

Business economics program details
  • Program length: four years 
  • Offered: in person
  • Campus: Eau Claire
  • This major does not require a minor.
  • Students majoring in this program will earn a Bachelor of Business Administration (BBA) degree. 
Student organizations
  • Blu'$ Gold
  • Financial Management Association
  • International Business Student Professionals

Accreditation information

Our business programs are among the best. We are accredited by AACSB International, a mark of excellence achieved by less than 5% of all business schools worldwide.

What can I do with a business economics degree from UWEC?

Graduates of our business economics program find that their one degree opens many doors. Our alumni go on to work in fields like finance, manufacturing, mining, transportation, communications, banking, insurance, retailing and investment. They also pursue careers in trade associations and consulting organizations.

Where are business economics alumni now?

Business economics careers

Business economics bachelor's degree program curriculum

The curriculum within the business economics bachelor's degree includes 28 credits in core business courses and 32 credits in economics courses, providing you with a strong background in both areas. 

Many students choose to add further value to their degrees by earning minors or certificates in communication, leadership, information systems, sales and international business, making them even more marketable job candidates.

What classes do business economics majors take?

Your classes may cover topics like: 

Learn more about the comprehensive business economics major in the UWEC course catalog.

Learn more about UWEC

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Department information

Schneider Hall during the Fall Colors


Schneider Social Science Hall 476
1702 Park Avenue
Eau Claire, WI 54701
Visit the Economics department website