Skip to main content

Explore the journalism bachelor's degree program at UW-Eau Claire

Discover the fast-paced world of communication, reporting and research with a bachelor’s degree in journalism from the University of Wisconsin-Eau Claire. 

As a journalism student, you'll learn how to communicate and report in a variety of formats, using print, sound, visual images and social media to tell stories. Projects and internships within the major will introduce you to the jobs and responsibilities of those who work in newspapers, magazines, television and radio, focusing on new and emerging platforms, delivery systems and technology in the process. 

Courses here will give you a competitive edge, with firsthand, professional experiences beginning during your very first journalism class. You'll learn the tools of the trade, such as shooting video, recording audio, taking photos and editing media. And as you refine your skills and techniques, you’ll begin to take on real-world assignments, such as completing public records requests, reporting on city council meetings and producing a twice-weekly news broadcast. As part of your capstone project, you and your peers will be responsible for managing and creating content for Inside Eau Claire — an online news portal serving the Eau Claire community.

At UW-Eau Claire, you'll quickly find that you earn so much more than a degree. You'll learn from supportive professors, develop critical skills and feel prepared to jump into an exciting and challenging field. Our graduates go on to pursue successful careers in a variety of roles and industries, making a positive impact wherever they go.

Lauren French

Blugold alum provides life-changing internship

In the communication and journalism department, the chance to explore the country is at your fingertips. And for Lauren French, that meant three weeks in New York City, working at Time Inc. Lauren was the very first Koepp Fellow, which included a paid internship created by alumnus Stephen Koepp. Stephen graduated from UW-Eau Claire’s journalism program and went on to hold many top editorial positions at Time Inc., including deputy editor of Time magazine and executive editor of Fortune magazine. Now retired, Stephen wants to offer an opportunity to current Blugolds who hope to follow a similar path.

“The communication and journalism department does an excellent job teaching journalism students how to handle news at city and state levels, but this fellowship with Time gave me hands-on experience with news on a national scale,” Lauren said.

While working in New York City, Lauren gained invaluable, real-world experience, producing bylined stories from her first day on the job. She also had the opportunity to write news briefs, pitch ideas, conduct research and shadow professional journalists. Thanks to a comprehensive education and the chance to gain experience before graduation, Lauren is well on her way to becoming an accomplished journalist.

Why journalism at UW-Eau Claire?

Innovative facilities. The communication and journalism department is home to the Communication and Journalism Center, a state-of-the-art facility that includes TV and radio news studios and projection facilities, a visual communication studio and lab, and the offices of The Spectator and Blugold Radio (WUEC -FM, 89.7) — student media outlets. Here, you can take what you've learned in the classroom and put it into practice, all while gaining professional experience.

Skill-building curriculum. Courses throughout the journalism major will help you to develop your research and information skills while strengthening your capacity for critical and analytical thinking. These skills will help you become a more informed consumer and better understand communication processes in diverse cultural, social, legal and ethical contexts.

Real-world experience. Many journalism majors build their knowledge and skills as a communication professional through local and regional internships. Students have gone on to intern at both for-profit and nonprofit organizations, including Visit Eau Claire, Mayo Clinic Health System, Eau Claire Leader-Telegram and Milwaukee Journal-Sentinel.

Opportunities to take your studies to the field. Opportunities to practice your professional skills beyond the walls of the classroom are everywhere at UWEC. You may choose to take research trips, study abroad or participate in the National Student Exchange program. Through these opportunities, our Blugolds have had a chance to learn and report from all over the U.S. and beyond — including Peru and Moldova!

Supportive faculty and individualized learning. All UWEC classes are taught by passionate, enthusiastic professors who know and love their craft. With a variety of backgrounds, our faculty are prepared to share their insight into the industry and immerse you in the exciting world of journalism. Small class sizes help you form meaningful relationships and gain an even more personalized education.

Connection to local employers. Annual on-campus Career Conferences and a Client Communication and Management Career Fair bring potential employers right to you. These events are excellent opportunities to network and submit your resume for current and future job openings. 

100% employed

or continuing education after graduation

2020-2021 Graduate Report

We’re here to help you make your mark

Learn the ins and outs of journalism first-hand with a curriculum full of experiential learning and opportunities to practice your craft around every corner. Our expert faculty will give you critical insight into all aspects of journalism — from the news world and beyond — helping you to gain the experience and skills needed to succeed. Just take it from journalism grad Taylor Pomasl.

“UW-Eau Claire really opened a lot of doors for me with internships. I had seven of them before I graduated and things like conferences that I was introduced to really helped me meet other people in the industry. I also run our campus television station and our campus radio station. All that gave me the skills, the leadership abilities and the communication that I really needed to make my mark.”

Quick facts

Journalism program details
  • Program length: four years
  • Offered: in person
  • Campus: Eau Claire
  • This major requires a minor or certificate.
  • This program is also available as a minor and certificate.
  • Students majoring in this program may choose either a Bachelor of Arts (BA) or Bachelor of Science (BS) degree.
Student organizations
  • Communication and Journalism Organization (CJO)
  • Forensics
  • The Spectator
  • TV10
  • WUEC-FM 89.7 Radio
  • Kappa Tau Alpha

Accreditation information

All communication and journalism degrees from UW-Eau Claire have been accredited by the Accrediting Council on Education in Journalism and Mass Communications.

What can I do with a journalism degree from UWEC?

Typical positions held by journalism grads include roles within news writing and reporting for broadcast or print media; corporate or political communication and administration; or internet communication. Our alumni have the education and skills to take their careers across the globe — or find jobs they're passionate about right here in Eau Claire. And because a degree in journalism enhances your oral, written and visual communication skills, skills employers actively look for, you and your degree will be in high demand. 

Journalism jobs

 Kiri Salinas, station manager and senior producer at Blugold Radio

Explore endless opportunities in the journalism department

Kiri Salinas knew long before she began her education at UWEC that she wanted to work in the journalism field, but it wasn’t until she got to try her hand at broadcast journalism that she knew just what kind of career she wanted.

“I heard about the TV 10 open house and figured I would check it out," she explained. "I immediately joined the news team as a reporter. Day after day, I fell more in love with the idea of broadcast journalism. I then joined Blugold Radio and was hooked there as well.”

While on campus, Kiri continued to find opportunities to gain experience and build her resume. She was elected president of the Society of Professional Journalists, participated in a three-week internship in the news department at KSTP-TV in Minneapolis-St. Paul and studied abroad in France, learning about travel writing and reporting. 

Like most Blugolds, Kiri is on a mission to launch into a career she loves — and is using the opportunities here to make her mark. Are you ready to make yours? 

Journalism bachelor's degree program curriculum

Courses within our journalism program focus on the traditional principles of ethically and effectively gathering and reporting information in the context of the rapidly evolving journalism industry. You'll become well-prepared to inform citizens and enhance democracy by gathering, writing, editing and delivering news across multiple platforms. 

What classes do journalism majors take?

Your classes may cover topics like: 

Learn more about the journalism major in the UWEC course catalog.

Learn more about the journalism minor in the UWEC course catalog.

Learn more about the journalism certificate in the UWEC course catalog

Related programs at UW-Eau Claire

Thinking about a bachelor’s degree in journalism? Here are other programs you may be interested in exploring.

Department information

Photo of a camera recording a student interview

Communication and Journalism

Hibbard Humanities Hall 152
124 Garfield Avenue
Eau Claire, WI 54701
Visit the Communication and Journalism department website

Request info

Looking to learn more about being a Blugold? Tell us a little bit about yourself and what you're most interested in.

Tour campus

See our beautiful campus for yourself! Schedule a campus tour and get an inside look at life at UWEC.

Contact admissions

Connect directly with an Admissions counselor and get all your questions answered.

Apply now

Ready to be a Blugold? Complete your application here.