Get an insider’s view of how organizations talk to the outside world during a live recording of “The Talking Points Podcast” from 4-5 p.m. April 25 in Hibbard Hall Room 102 at the University of Wisconsin-Eau Claire. UW-Eau Claire
"The Talking Points Podcast" is produced and co-hosted by Kevin Hunt, a 1994 UW-Eau Claire journalism graduate. Chancellor James Schmidt will be the podcast’s special guest for the live recording.
UW-Eau Claire students, faculty and staff as well as the general public are invited to join the conversation for the live recording, one of the featured events for the UW-Eau Claire communication and journalism department’s Centennial Week, part of the university’s ongoing Centennial Celebration.
Hunt is based in Minneapolis-St. Paul and leads corporate communications content and channels for General Mills, such as the “A Taste of General Mills” blog. Hunt's co-host on "The Talking Points Podcast" is Arik Hanson, a solo marketing and communications consultant, also based in Minneapolis-St. Paul.
“Our show each month takes a look at news and trends in public relations, corporate communications, marketing and social media,” Hunt says. “In our discussions, I bring my perspective from the corporate side and Arik shares his thoughts from working with a variety of clients. We’re excited to have a live audience for this episode.”
The two co-hosts will focus their Q&A with Schmidt on his use of social media to communicate in the realm of higher education, including his personal experiences on Twitter as @ChancellorJim.
“It’s great to interview someone in a leadership position who really understands, and invests time, in engaging with people,” Hunt says.
The “talking points” concept in the integrated strategic communication industry describes a strategic approach for organizations and individuals to plan and effectively communicate their messages. Integrated strategic communication, or ISC, is also the name of the communication and journalism department’s program in which students obtain public relations and advertising degrees.
Hunt and Hanson’s podcast offers important lessons for students about how organizations communicate strategically, as well as the technical aspects of how a podcast is produced and recorded, said Dr. Maureen Schriner, a faculty member of the ISC program in the communication and journalism department.
“A podcast requires good communication and technology skills to pull it all together into good storytelling, and the live recording will showcase the talents Kevin and Arik have in this regard,” Schriner says.
Hunt’s story of his journey from journalism major and TV news producer to public relations and social media manager was profiled on the communication and journalism department blog.
“Kevin is a classic example of a Blugold who now has a job that didn’t exist when he graduated from UW-Eau Claire,” Schriner says.
“The Talking Points Podcast” is a personal project for Hunt — a continuation of his personal passion for communication — and not part of his daily work at General Mills. In addition to the monthly episodes of ”The Talking Points Podcast,” Hunt can be found on Twitter (@Kevin_Hunt) and on LinkedIn.