Learn what it takes to effectively lead employees, create a healthy work culture and grow a business with a general management degree from the University of Wisconsin-Eau Claire.
Part of the AACSB accredited business school, the general management program will provide you with the knowledge, skills and experiences necessary to unite employees and accomplish a common goal and mission. Through unique assignments and projects, you'll learn specific methods for managing change, developing strategy, avoiding toxic decision-making practices, identifying effective reward structures and maintaining an ethical organizational culture.
Graduate with real-world experience, too. UW-Eau Claire prides itself on providing students with resume-building and experiential learning opportunities. Join one of 15 business student organizations, compete in regional and national competitions, study abroad and take on an internship. It's through these experiences that you'll learn fundamental management skills, including communication, teamwork, critical thinking, analytical and leadership skills.
Because of the broad-based nature of the program, graduates go on to pursue management in a wide variety of fields, including financial, retail, manufacturing, operations, information systems, hospitality, healthcare and more.
Management majors have the opportunity to apply for a variety of scholarships offered through the UW-Eau Claire Foundation. For example, the Enterprise Management Scholarship awards $1,250 to a sophomore, junior or senior management major who is involved in relevant student organizations. In addition to the management-specific scholarships, you are also welcome to apply for the other general business scholarships available to all College of Business majors.
Learn more about additional scholarships and resources available to you by checking out our scholarships page.
Financial aid at UW-Eau Claire
Working to make your college education affordable is very important to us. We are here to walk you through the financial aid process and make applying for aid and paying your bill as easy as possible.
To get this process started, please contact our staff at Blugold Central — our one-stop-shop for tuition and financial aid. They will help you learn how to pay for your education and minimize debt, freeing you up to focus on academics and your management degree.
Learn more about our financial aid process at UWEC.
General management program details
- Program length: four years
- Availability: campus
- This program is a comprehensive major and does not require a minor.
- This program is also available as a minor.
- Beta Gamma Sigma Honorary (BGS)
- Beta Upsilon Sigma (BUS)
- Collegiate DECA
Accreditation information: Our business programs are among the best. We are accredited by AACSB International, a mark of excellence achieved by less than 5% of all business schools worldwide.
Experiential learning. As a management major, you will have the opportunity to learn by doing through study abroad, career fairs, competitions and student clubs and organizations. By learning outside of the classroom, you will discover new ways of thinking and make valuable connections.
Interdisciplinary education. In addition to an in-demand degree, you'll also gain skills in a variety of disciplines. Explore topics in human resources, supply chain management, operations management, accounting and business writing. This wide range of knowledge and experience will set you apart from other job candidates.
Internship opportunities. Management students are highly encouraged to participate in internships — some of which even count for credit. These experiences can help you get your foot in the door at places where you might be interested in working.
Expert faculty and individualized learning. Our knowledgeable and supportive faculty prepare graduates to be effective managers. They know exactly what employers and organizations are looking for and how you can best set yourself up for success. Small class sizes allow you to form meaningful relationships and gain an even more personalized education.
Because of the broad-based nature of the general management bachelor's degree, you'll learn an array of skills and best-practices that can be used in a wide variety of career paths.
Where are general management degree alumni now?
- Senior analyst, 3M
- Quality analytics, Google
- Manager, Wells Fargo
- District manager, ALDI
- Operations manager, Amazon Customer Service
- Production supervisor, Prairie Farms Dairy
- Management supervisor, Catapult Marketing
General management careers
- Business analyst
- Marketing manager
- Natural sciences manager
- Financial manager
- Sales manager
- Data scientist
Getting involved in student organizations on campus, networking with my peers and superiors, attending all Career Conferences and having an internship all lead to my success.
The general management program prepares students for success through a curriculum that includes a strong liberal education core and a broad background of major-specific coursework in management and business. A required professional development program will also cover topics in career planning, professional image, interviewing, etiquette and networking.
Classes for management degree majors might include:
- Diversity in the Workplace
- Principles of Marketing
- Organizational Behavior
- Strategic Management in a Global Business Environment
- Managerial Accounting
- Human Resource Management
- Supply Chain Management
- Small Business Consulting
- Cross Cultural Leadership
View more in the UWEC course catalog.
Thinking about a bachelor’s degree in management? Here are other programs you might be interested in exploring.