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Management and Marketing Certificates

Give your degree a boost

Do you have a passion for sales or have a dream of running your own business? While working on your degree in management or marketing, our certificate programs offer an additional layer of expertise to propel you toward your career. These targeted, highly focused courses help you develop specialized skills so you can stand out in the sea of job candidates.

A certificate program allows you to briefly explore an area of interest that enhances your major. It requires fewer credits (only 12-15) than a major or minor. We offer credit programs in digital marketing analytics, entrepreneurship, international business, and leadership studies. Several of these programs do not require admission to the College of Business.

Certified Sales Student Certification

Coursework, 50 points minimum; Extracurricular Experience, 50 points minimum

Students are recognized for going beyond minimal course requirements in preparing themselves for successful sales jobs and careers. The certification is sponsored by the University Sales Center Alliance. 

Certified sales student certification requirements

Digital Marketing Analytics Certificate

12 credits

Gain valuable insight into digital marketing analytics. This certificate is available to any UW-Eau Claire student. Completion of the certificate is noted on the student’s official transcript.

Learn more about the digital marketing analytics certificate

Digital marketing analytics certificate requirements

Entrepreneurship Certificate

12 credits

Introduces students to entrepreneurship. The certificate is available to any UW-Eau Claire student. Completion of the certificate is noted on the student's official transcript.

Entrepreneurship certificate requirements

International Business Certificate

12 credits

Gives valuable insights into the global business environment for students for whom studying abroad or an international internship are not options. The certificate is available to all UW-Eau Claire students. Completion of the certificate is noted on the student's official transcript. Prerequisites will apply.

International business certificate requirements

Leadership Studies Certificate

12 credits + leadership experience + reflection paper

A certificate awarded to students who have completed required leadership courses with a grade of B- or higher, have completed a leadership experience, and have written a reflective paper about their experience. The certificate is available to any UW-Eau Claire student. Completion of the certificate is noted on the student's official transcript. Students should use the Leadership Certificate Experience Reporting Form to report their required leadership experience.

Leadership studies certificate requirements

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