Management + Marketing Offerings

What path will you explore?

Your journey to a great career in the fields of management, marketing, healthcare administration, or international business starts here! The UWEC College of Business Management and Marketing department offers some of the most sought-after courses and majors at UW-Eau Claire.

Many students who graduate from the Management and Marketing department go on to successful business careers around the globe, such as Chief Culture Officer, Global Sales Manager, Community Engagement Manager, Brand Champion, Facility Administrator, and CEO. What path will you explore?

View majors and minors

Give your degree a boost

Do you have a passion for sales or have a dream of running your own business? While working on your degree in management or marketing, our certificate programs offer an additional layer of expertise to propel you toward your career. These targeted, highly focused courses help you develop specialized skills to help you stand out in the sea of job candidates.

Check out our certificate programs

Take success into your own hands

If your future employer is YOU, or you have the drive to create new ideas or products, you are an entrepreneur! Take your passion and match it with a solid education through the Dennis L. Heyde Entrepreneur Program. You'll learn how to think strategically about your business, identify opportunities, become a leader, and learn how and when to take risks.

Take the leap into entrepreneurship 

Management Meeting

Keep on rockin' those people skills

Are you great at talking to people and building relationships? That's what sales is all about. The Center for Sales and Sales Management at UW-Eau Claire helps you develop those skills so you can be successful in a sales or sales management career. In addition to pursuing a professional sales major or sales certificate, students in this program compete in national competitions… and win! We have trophies to prove it!

Plus, the Sales Education Foundation consistently recognizes UW-Eau Claire as one of the top university sales programs in the U.S., so you know you're getting a top-notch education. 

Explore the Sales Center

Make a career out of helping people

Interested in health care? Want to have a direct, positive impact on people's lives? The Center for Health Administration and Aging Services Excellence (CHAASE) gives you the tools, resources and connections to help you jump into the health care administration field feet first. You'll get involved in research through fellowships, participate in leadership events and gain experience with real health care organizations. 

Explore CHAASE

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