Links for the Study of Communication W. Robert Sampson University of Wisconsin-Eau Claire
 

HOME

 SCHEDULE

COURSES

RESOURCES

LINKS 

MEASURES

Desire2Learn  
   
Resources
 HRD Facilitators' Manual
HRD Performance Objectives
HRD Levels of Evaluation
Institutional Review Board Guidelines
Mission & Goals:  Communication & Journalism
Mission & Goals: UW-EC
Motivated Sequence: Informative
Motivated Sequence: Persuasive
PowerPoint Guidelines
Problem Solving Agenda
Research Report Tips, Part 1
Research Report Tips, Part 2
Research Report Tips, Part 3
Communication Directions
Links 
Computer-Mediated Communication
Conflict Communication
 Group & Team Processes
Human Resource Development
Leadership
Organizational Communication
Organization Development & Theory
 Organizational   Research Methods
Professional Organizations
Qualitative Research Methods
Quantitative Research Methods
Web-Based Learning
Communication Directions
CJ
Department of Communication and Journalism
 
University of Wisconsin-Eau Claire
    
INTERNET SEARCH
Communication Directions
  csca 
 Central States Communication Association
 
 

Mission, Goals and Philosophy
University of Wisconsin-Eau Claire

 

The University of Wisconsin System Mission

Each institution of the University of Wisconsin System shares in the mission of the System.  The mission of this System is to develop human resources, to discover and disseminate knowledge, to extend knowledge and its application beyond the boundaries of its campuses, and to serve and stimulate society by developing in students heightened intellectual, cultural, and humane sensitivities; scientific, professional, and technological expertise; and a sense of value and purpose. Inherent in this mission are methods of instruction, research, extended education, and public service designed to educate people and improve the human condition. Basic to every purpose of the System is the search for truth. (Amended by BR Res. 6/10/88)

The Core Mission of the University Cluster

As institutions in the University Cluster of the University of Wisconsin System, the University of Wisconsin- Eau Claire, the University of Wisconsin-Green Bay, the University of Wisconsin-La Crosse, the University of Wisconsin-Oshkosh, the University of Wisconsin-Platteville, the University of Wisconsin-River Falls, the University of Wisconsin-Stevens Point, the University of Wisconsin-Stout, the University of Wisconsin-Superior and the University of Wisconsin-Whitewater share the following core mission. Within the approved differentiation stated in their select missions, each university in the cluster shall:

1. Offer associate and baccalaureate degree level and selected graduate programs within the context of its approved mission statement.
2. Offer an environment that emphasizes teaching excellence and meets the educational and personal needs of students through effective teaching, academic advising, counseling, and through university sponsored cultural, recreational and extracurricular programs.
3. Offer a core of liberal studies that supports university degrees in the arts, letters, and sciences, as well as specialized professional/technical degrees at the associate and baccalaureate level.
4. Offer a program of pre-professional curricular offerings consistent with the University’s mission.
5.

Expect scholarly activity, including research, scholarship, and creative endeavor, that supports its programs at the associate and baccalaureate degree level, its selected graduate programs, and its approved mission statement.

6.

 

Promote the integration of the extension function, assist the University of Wisconsin-Extension in meeting its responsibility for statewide coordination, and encourage faculty and staff participation in outreach activity.

7.

Participate in interinstitutional relationships in order to maximize educational opportunity for the people of the state effectively and efficiently through the sharing of resources.

8.

Serve the needs of women, minority, disadvantaged, disabled, and nontraditional students and seek racial and ethnic diversification of the student body and the professional faculty and staff.

9.

Support activities designed to promote the economic development of the state. (Amended by BR Res. (6/10/88)

Select Mission of the University of Wisconsin-Eau Claire

The University of Wisconsin-Eau Claire is a comprehensive university whose purpose is to foster the intellectual, personal, social, and cultural development of its students. The University provides an academic environment designed to encourage faculty-student interaction and promote excellence in teaching and learning, scholarly activity, and public service. Its residential setting fosters personal and social development through a rich array of co-curricular activities.

The University of Wisconsin-Eau Claire is a comprehensive university whose purpose is to foster the intellectual, personal, social, and cultural development of its students. The University provides an academic environment designed to encourage faculty-student interaction and promote excellence in teaching and learning, scholarly activity, and public service. Its residential setting fosters personal and social development through a rich array of co-curricular activities.

The University’s focus is a liberal arts based education across the curriculum in all programs. The University places a special emphasis on experiential learning activities, such as international studies, faculty-student research collaboration, internships, and community service. UW-Eau Claire is the University of Wisconsin System’s Center of Excellence for Faculty and Undergraduate Student Research Collaboration.

In addition to the University of Wisconsin System Mission and the Core Mission of the University Cluster Institutions, the University of Wisconsin-Eau Claire has the following select mission:

  • to provide undergraduate education in a broad range of programs, based on a strong general education component emphasizing the liberal arts and sciences, offering degrees in the arts and sciences, allied health fields, business, education, nursing, and other areas that grow clearly from university strengths and meet identifiable regional and state needs;

  • to provide graduate education, at the master’s and specialist levels, in select programs that grow clearly from undergraduate strengths and meet identifiable regional and state needs;

  • to support and encourage scholarly activities, including research and creative endeavors, that enhance its programs at the associate and baccalaureate level, its selected graduate programs, and its special mission; and

  • to support the cultural, educational, and economic development of the immediate region including its outreach and community service programs. (US 2/02; BR 11/02)

Basic Definitions: Mission, Official Goals, Operative Goals

Many types of goals exit in an organization, and each type performs a different function. One major distinction is between the officially stated goals, or mission, of the organization and the operative goals the organization actually pursues.
 Mission
The overall goal for an organization is often called the mission--the organization’s reason for existence. The mission describes the organization’s vision, its shared values and beliefs, and its reason for being. It can have a powerful impact on an organization. This mission is sometimes called the official goals, which are the formally stated definition of business scope and the outcomes the organization is trying to achieve. Official goals statements typically define business operations and may focus on values, markets, and customers that distinguish the organization.
Operative Goals
Operative goals designate the ends sought through the actual operating procedures of the organization and explain what the organization is actually trying to do. Operative goals describe specific measurable outcomes and are often concerned with the short run. Operative versus official goals represent actual versus stated goals. Operative goals typically pertain to the actual tasks an organization must perform. These goals concern overall performance, boundary spanning, maintenance, adaptation, and production activities. Specific goals for each primary task provide direction for the day-to-day decisions and activities within the departments.designate the ends sought through the actual operating procedures of the organization and explain what the organization is actually trying to do. Operative goals describe specific measurable outcomes and are often concerned with the short run. Operative versus official goals represent actual versus stated goals. Operative goals typically pertain to the actual tasks an organization must perform. These goals concern overall performance, boundary spanning, maintenance, adaptation, and production activities. Specific goals for each primary task provide direction for the day-to-day decisions and activities within the departments.
 
     

   

           

Academy for Human Resource Development

Academy of Management

American Society for Training and Development

International Communication Association

National Communication Association

Academy for
Human Resource Development

Academy of Management

American Society  for Training and Development

International Communication Association

National Communication Association

 

 

Updated: February 14, 2006      

 

CJ 307/507 -- Small Group Communication CJ 350/550 -- Human Resource Development C J 450/650 -- Human Resource Development Seminar CJ 457/657 -- Leadership Development CJ 459 -- Organizational Communication Analysis