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Julie Poquette named News Bureau director

RELEASED: March 17, 2011

Julie Poquette
Julie Poquette

EAU CLAIRE — Julie Poquette, a University of Wisconsin-Eau Claire graduate with more than 25 years' experience in the communications field, has been named director of the UW-Eau Claire News Bureau.

Poquette, who has worked in the News Bureau in a variety of positions since 2000, was named interim director of the unit in September 2010.

"Throughout her 10-plus years working in the News Bureau, Julie has played an increasingly important role in UW-Eau Claire's communication efforts," said Mike Rindo, executive director of University Communications. "Her writing and technical skills, knowledge of the university and commitment to helping UW-Eau Claire meet the goals of its strategic plan will serve her well as she moves into her new leadership position."

Poquette played a lead role in creating and executing the communication plan for UW-Eau Claire's first major fundraising initiative, "Fulfilling the Promise of Excellence." She has helped to establish, maintain and enhance many of UW-Eau Claire's top-level websites, including the home page and news, chancellor's, state budget and University Communications sites. She also led other universitywide online initiatives, such as establishing and maintaining social media sites on Facebook, Twitter and YouTube.

In addition, Poquette has served as a writer and editor for multiple print and online projects that help the university communicate with audiences ranging from prospective students to faculty and staff to alumni and donors.

Prior to joining the UW-Eau Claire News Bureau, Poquette spent 10 years working as a self-employed editor, writer and desktop publisher. During that time she served as managing editor of The Trial Lawyer — Journal of Strategy, Technique and Case Management and the American Journal of Family Law. She also worked in communications roles for Professional Education Systems Inc. in Eau Claire and the Times Review in La Crosse.

Poquette replaced Judy Berthiaume as director of the News Bureau. Berthiaume stepped down from the director position in September 2010 to take a half-time senior editor position in the News Bureau.

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JB/AH

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