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New Sales Center Rooms to be Dedicated in UW-Eau Claire College of Business

RELEASED: Sept. 22, 2009

EAU CLAIRE — A number of rooms that make up a sales center in the University of Wisconsin-Eau Claire’s College of Business will be dedicated and other College of Business donors will be recognized during a special program Sept. 25 at UW-Eau Claire. The program will be held from 11 a.m. to 1:30 p.m. in the Tamarack Room of Davies Center.

The Margaret Rathbun Conference Room and Suites, the Missling-Woodford Rathbun Conference Room and the Rex Systems Classroom are the result of gifts to the UW-Eau Claire Foundation by Rex Systems Inc., a Chippewa Falls manufacturer of defense and civilian electronic components and networked computer systems.

A gift from the Heyde Companies in Eau Claire created the Dennis L. Heyde Entrepreneur Resource Center.

G. Rex Rathbun, chairman and chief executive officer of Rex Systems Inc., made the gift for the new rooms in memory of his wife, Margaret "Peggy" Woodford Rathbun, who died in 1999. Peggy Rathbun received a bachelor's degree in comprehensive business education in 1973 and a master's degree in business education in 1980 from UW-Eau Claire. She taught at Altoona High School and Chippewa Valley Technical College before becoming the corporate finance director at Rex Systems Inc. in 1993.

The Margaret Rathbun Conference Room and Suites consists of a conference room with four smaller rooms. The smaller rooms are equipped with video cameras and technology that can be used to practice sales presentations, which can be viewed remotely by a professor or class. The suite also will be used for student sales presentations during the UW-Eau Claire Great Northwoods Sales Warm-Up, a collegiate sales competition held in November at UW-Eau Claire.

"The Rex Systems room will help to further the reputation of our nationally-recognized professional sales program with state-of-the-art technology to assist students in simulated role plays," said Timothy Vaughn, professor and chair of the management and marketing department at UW-Eau Claire.

The Missling-Woodford Rathbun Conference Room was named in honor of both Lorraine Missling, the first female professor in the College of Business, and Peggy Rathbun, one of Missling’s former students. The classroom bearing the company's name will provide additional classroom space for sales and management classes.

In addition, National Presto will be recognized for providing funds to develop a pilot business-writing computer program. The program assesses the level of writing competence of College of Business students through a series of pretests. Tutorials developed for the program provide students who did not achieve 80 percent on the pretest the opportunity to enhance their basic writing skills prior to taking the business writing course.

National Presto also has made a gift to the UW-Eau Claire Foundation for student work scholarships. The scholarship program provides financial support for business students working on projects that benefit the college and/or the university.

Neil and Jan Gulsvig of My InnverView will be recognized for their work with UW-Eau Claire's Center for Health Administration and Aging Services Excellence on the development of an online certificate program for the long-term health care profession. The program was developed in consultation with My InnerView, the leading provider of evidence-based quality solutions for assisted living, senior housing and skilled nursing professions.

SuperValu will be honored as a major sponsor of the UW-Eau Claire Great Northwoods Sales Warm-Up.

Wipfli will be acknowledged for establishing the J. Roger Selin outstanding teaching award that recognizes accounting and finance faculty for their dedication to teaching, leading to exceptional student engagement and learning; and the Wipfli Health Care Administration Guest Instructor Partnership, which utilizes Wipfli staff to lecture health care administration students on financial practices unique to the long-term health care industry. Wipfli also funds two, $1,750 student scholarships.

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KH/DW

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