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First Book Recipients to Gather
at Borders March 27 to Buy Books

RELEASED: March 25, 2008

First Book logoEAU CLAIRE — The First Book-Eau Claire Campus Advisory Board at the University of Wisconsin-Eau Claire has distributed $5,000 worth of Borders gift cards to local non-profit groups that serve children.

The $5,000 award is the result of a holiday fund-raising campaign by Borders and Waldenbooks, which raised more than $1 million through customer donations during the 2007 holiday season. First Book-Eau Claire received $1,500 in 2006 and $3,000 in 2007.

First Book-Eau Claire has awarded the 10 $500 certificates to eight area nonprofit organizations based upon agency needs and creative ideas for promoting literacy. Agencies receiving two cards include the Reading Partner Program of the Eau Claire Area School District and Chippewa Falls Head Start. Agencies receiving one card each include River Source Family Center in Chippewa Falls, the Safe and Sound Program, which is a collaboration between the Department of Public Instruction and the Eau Claire YMCA, Western Dairyland's Altoona Head Start and Truax Head Start, the Building Bridges Program of the Hmong Mutual Assistance Association, and the Eau Claire School District Head Start Program.

All the agencies and some of their recipient children and families plan to attend a Book Buy-In at 4 p.m. Thursday, March 27, at Borders to mark the occasion with a public awards ceremony and celebration. Rumor has it that the Cat in the Hat may be in attendance.

Since 2005, First Book-Eau Claire has distributed more than 10,000 books to local programs serving low-income children, Mowry said. In 2007, First Book-Eau Claire awarded $1,000 Borders Book Gift cards to Bolton Refuge House, the Interfaith Hospitality Network's Beacon House family shelter and the Family Resource Center of Eau Claire.

Agencies receiving the gift certificates also may be eligible for 20-25 percent educator discounts at their local Borders.

First Book is a national nonprofit organization with a goal to give children from low-income families the opportunity to read and own their first new books. For more details about First Book, visit their Web site or call 866-393-1222.

For local inquiries, contact Mowry at 715-836-4649.

-30-

DM/NW

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