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UW-Eau Claire Continuing Education to Offer Program on Expanding Businesses into International Markets

RELEASED: April 13, 2007

EAU CLAIRE — "Doing Business Globally, 2007," a unique program for any business considering exporting or already exporting, will be held from 8:30 a.m. to 2:30 p.m. Thursday, May 17, at the Holiday Inn Campus Area in Eau Claire.

The State of Wisconsin has placed directors in foreign markets to help businesses expand internationally, and they will be in Eau Claire for one day to help interested businesses learn how to export products successfully. International market directors from Brazil, Canada, China and Mexico will brief attendees on the pros and cons of exporting, developing international markets, current market conditions and opportunities around the world.

Sponsored by the International Division of the Wisconsin Department of Commerce and University of Wisconsin-Eau Claire Continuing Education/Small Business Development Center, the program will begin with John Krahling, from Liquid Waste Technology, discussing the expansion of his business into the global marketplace, challenges encountered, and the ongoing rewards of exporting products internationally.

Other discussion topics include:

  • Identification of agents/distributors/buyers
  • Explanations of foreign business practices
  • Market research advice and direction
  • Product potential in foreign markets
  • How to access legal, banking and translation services

Attendees may schedule no cost, one-on-one appointments with Wisconsin Department of Commerce international directors.

The program fee is $99 per person and includes lunch, with an early bird fee of $75 for registrations received before May 11. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. To register or obtain program information, contact Jim Mishefske at CE at 715-836-5811, toll-free 866-893-2423, use the Wisconsin Relay System (711), email ce@uwec.edu or visit their Web site.

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LW/NW

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