The Great Northwoods Sales Warm-Up

Students from Twelve Universities to Compete In Sales Warm-Up

Forty-eight students from marketing programs at twelve colleges and universities will gather at the University of Wisconsin-Eau Claire Nov. 11-13 for the fourth annual Great Northwoods Sales Warm-Up, a regional sales competition hosted by UW-Eau Claire's Department of Management and Marketing.

Students will hone their selling skills, network with sales professionals and recruiters, and meet other students who share their interest in sales. The event will also give students an opportunity to “warm-up” for the National Collegiate Sales Competition which is held every spring at Kennesaw State University in Kennesaw, Ga.

Schools participating in the UW-Eau Claire event include Aurora State University, Ball State University, Bemidji State University, Minnesota State University-Mankato, North Dakota State University, St. Catherine University, St. Cloud State University, University of Louisville, University of Northern Iowa, University of Wisconsin-Eau Claire, University of Wisconsin-Parkside, and University of Wisconsin-Stout.

All contestants at the Great Northwoods Sales Warm-Up will deliver two 20-minute sales presentations—one for a Hormel product, the other for a SuperValu service—to an individual buyer. Sales calls will be evaluated by a panel of sales professionals who will view presentations via cablecast at a remote location. Students will receive their evaluation sheets, a CD of their presentations, and a half-hour debriefing session with one of the sales professionals who evaluated their performance.

Individual prizes at The Warm-Up include $1,500 for best overall salesperson, sponsored by SUPERVALU; $1,000 for first runner-up; and $750 for second runner-up, sponsored by Northwestern Mutual Financial Network. Also, the highest scoring individual from each university will receive $150 and a trophy, sponsored by Aflac, Huebsch Services and Wells Fargo Financial.

When students aren’t competing, they will attend professional development workshops on such topics as professional attire, networking, and strategies for building a client base. Workshops are lead by business professionals from Aflac, Enterprise, Huebsch Services, and Liberty Mutual. Sponsors will also be available to meet with students during the career fair on Friday of the competition to discuss internships and career opportunities.

Other events being planned include a Thursday night opener and reception; the Friday night Liberty Mutual Fun Night dinner and Enterprise Rent-A-Car Comedy Club featuring comedian C. Willi Miles, and the Saturday night Hormel Foods celebration banquet.

Hormel Foods and SuperValu are major sponsors of the Great Northwoods Sales Warm-up. Other sponsors are Aflac, Enterprise Rent-A-Car, Huebsch Services, Larson Companies Hotel Group, Liberty Mutual,, Northstar Financial Group, Northwestern Mutual Financial Network-Bohannon Group, Sun Life Financial, Teksystems, Tom James and Wells Fargo Financial.

For more information and a complete schedule of events taking place in both Schneider Hall and Davies Center, visit or contact Meredith Wolf, special events coordinator, UW-Eau Claire College of Business, at (715) 836-3543 or

The Great Northwoods Sales Warm-Up was the subject of a photo essay in the Fall 2010 View, the university's magazine for alumni, faculty and friends.

» View the photo essay

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