Join the COB Social Networking Sites to Stay Connected

Join the COB Social Networking Sites to Stay Connected

By Mary Friday, Kristy Highness, Nicholas Levin, and Alex Swanson

The College of Business has joined the recent social networking trends by creating accounts with Twitter, Facebook, LinkedIn, and YouTube. Not only do these accounts provide easy access to COB events and information, but they also create interaction between students, alumni, and the college. Assistant Dean-External Affairs, Gretchen Hutterli, and graphic artist Bonnie Krahn, hope to get more students and alumni to join these social networking pages in order to provide greater networking opportunities, and to share updates on COB news and events. Links to the COB’s social networking pages can be found on the COB home page.

While many students access one or more of these social networking sites for personal use, the COB would like to see more students participate in its social networking sites. Many UW-Eau Claire students are apprehensive about becoming a “fan” of the College of Business’ page on Facebook—a common misconception may be the culprit.

“I am worried that companies and professors associated with the COB would be able to view my personal page,” said Drew Nielsen, a senior computer science major.

Students don’t need to worry about their personal pages if they join the college’s social networking sites.

“Becoming a “fan” of any business or organization is not like adding a “friend”, and does not grant permission to view personal pages,” according to Krahn.

Social media sites have changed the scope of networking, and gaining contacts and staying current with the College of Business also gives students a professional advantage. One of the benefits of staying connected with the COB through its social networking sites is that students can receive information immediately about current news and events, such as a reminder to attend Career Conference or a COB student organization event.

Over the winter break, COB alumni will be invited to join the college’s social networking sites. As a result, students and alumni will be able to post comments and questions directly on the COB sites. This kind of networking will create greater interaction and may even lead to internships and employment opportunities for students.

“The COB sites are additional resources that we provide to COB students and alumni,” Krahn said. “We welcome updates and posts from alumni, students and student organizations about their accomplishments, events, and activities.”

Stay connected with the UWEC College of Business by following them on Facebook, Twitter, LinkedIn, and YouTube.


Mary Friday Nicholas Levin Alex Swanson

From left to right: Mary Friday is a senior marketing major from Wisconsin Rapids, WI; Kristy Highness (not pictured) is a senior marketing major from Maple Grove, MN; Nicholas Levin is a senior marketing-professional sales/Spanish for business major from Eau Claire, WI; and Alex Swanson is a senior finance major from Madison, WI. They wrote this article for their BCOM Advanced Writing class.

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