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UW-Eau Claire news release

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UW-Eau Claire senior wins journalism award

May 3, 2012

EAU CLAIRE — University of Wisconsin-Eau Claire senior Jackson Schmidtke was one of four scholarship award recipients announced during the Wisconsin Broadcasters Association Foundation's spring seminar.

Schmidtke, a broadcast journalism major from Wausau, received the $2,000 Morgan Murphy Scholarship. Endowed by WISC-TV in Madison, it was created in honor of the late Morgan Murphy, who founded the Superior Evening Telegram, owner of WISC-TV. Recipients of the scholarship are chosen for their credentials and academic achievements, as well as their ties to the Channel Three viewing area.

Schmidtke is producer and co-host of "Homefield Advantage" at UW-Eau Claire's TV-10. He is a member of the Communication and Journalism Organization and has worked as a peer guide for incoming international students. He also was on the Dean's List in spring 2009 and 2010.

He has been involved in streaming sporting events for UW-Eau Claire and is pushing the campus television station to begin online streaming of shows, Schmidtke said.

"I would like to be one of the pioneers to push the online newscast and prove that it will draw viewers and advertisers of the medium," Schmidtke said. "I also see myself as one of the first generations to focus primarily on the Internet as a way of dispersing news."

Schmidtke also was a sports intern at WQOW in Eau Claire, and a news and sports intern at WAOW in Wausau.

More information about the WBA Foundation is available online.



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