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Building/Facility Naming Policy

The naming of University facilities, areas within buildings or other university structures is done to honor a person or entity that has had a significant impact on the history, tradition and success of the University of Wisconsin-Eau Claire.  Naming connotes great respect and appreciation by the University for the contributions made by the honoree to advance the institution. Since the naming is intended to be a lasting tribute, great care should be taken to ensure that the honor is commensurate with the actions of the honoree.

The following policy is intended to complement the Wisconsin Board of Regents policy 2.1 adopted in 1990. 

  • It is the preference of the University to commemorate the contributions of others to academic excellence through the naming or dedication of scholarships, programs, professorship and other similar actions. However, the University recognizes that from time to time there may be a desire to name or dedicate some facilities or portions of the University’s building or grounds after a person or corporate entity.

Examples of facilities that may be named include:  buildings, sections of buildings, laboratories, classrooms, foyers, exterior areas, works of art, lounges, libraries, meeting rooms, theatres, officers, galleries and dining areas.  In addition, areas of the campus grounds, art work and/or structures may be named.

  • The Chancellor is authorized to name facilities when the naming involves less than an entire building, such as rooms, wings, or exterior amenities, or if the naming involves a university structure or grounds area.  If the naming is for an entire building, this request must be brought to the University of Wisconsin System Board of Regents for formal approval. These requests are to be brought to the appropriate Board of Regents Committee and then to the full Board of Regents for discussion in closed session at least one month before requesting formal Regent action. 

The Chancellor is authorized to approve the removal of a name when the naming involves less than an entire building.  Name removal may be considered under the following circumstances:

  • If the area named is demolished or is no longer to be used for the university’s benefit

  • If the function of the facility changes to the extent that the purpose for the naming no longer is relevant

  • If the living individual or entity is involved in activities that conflict with the University’s values or that bring dishonor or embarrassment to the University

  • If other special circumstances arise

If the name removal is for an entire building, this request must be brought to the University of Wisconsin System Board of Regents for formal approval. 

  • The naming honor is expected to carry with it private financial support for the construction, renovation and/or ongoing maintenance of the area named.  In the case of a new facility, the gift level is expected to represent at least half the cost of the building. In the case of expanding or renovating an existing area, the gift amount is expected to represent a significant portion of the construction costs. Where extraordinary circumstances exist, the Chancellor is authorized to make exceptions regarding the exact amount of private support required for naming.

  • The naming process must be initiated in writing to the Office of the Chancellor by a university academic or administrative department. The naming recommendation should include documentation to support the rationale for the naming request and the initial plans for securing the private funding commensurate with the naming. As a rule, at least half the funding commitment must have been received by the UW-Eau Claire Foundation and the remaining balance must have been formally pledged to the Foundation before the naming is approved.

  • Customarily persons may be recognized only after their death. However, if the naming request is for a living individual or an existing corporate entity, the Chancellor will appoint a person (or persons) to review the qualifications of the proposed honoree to ensure that the individual or entity being honored has conducted him/her/itself in a manner that reflects the values of the University of Wisconsin-Eau Claire.  The person(s) should have appropriate knowledge of and/or connections to the individual or entity being recommended so as to make an informed recommendation regarding the appropriateness of the honor. 

  • If the naming request involves a living individual who has been formally associated with the University of Wisconsin System, or has held a paid public office, a waiting period is required unless a situation is presented where a gift stipulates the naming. Normally at least five years must have elapsed from the time a person who has been formally associated with the University of Wisconsin System, or has held a paid public office, has terminated that association or left the paid public office, as per the Wisconsin Board of Regents Policy.

(Back to Endowment naming opportunities)

 

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