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Student Organizations

Professional sales marketing majors are encouraged to participate in one or more of the sales and marketing organizations listed below.

Pi Sigma Epsilon (PSE)

Pi Sigma EpsilonPi Sigma Epsilon Sales and Marketing (PSE) is the national professional business fraternity for men and women in sales, marketing, and management.

The UW-Eau Claire chapter regularly brings speakers to campus who provide valuable insights into professional selling. PSE members also engage in numerous activities, such helping with the Great Northwoods Sales Warm-Up, co-sponsoring the spring Hot Topics Sales Forum and attending regional and national conferences where they network with other students and sales professional. PSE members also compete in the PSE Pro-Am Sell-a-Thon, a sales competition held at the regional and national level.

The UW-Eau Claire PSE chapter meets every other Tuesday. The faculty advisers for the group are Dr. Bob Erffmeyer and Jerry Kollross.

American Marketing Association (AMA)

American Marketing Association The American Marketing Association (AMA) is the professional association for individuals and organizations involved in the practice, teaching and study of marketing worldwide. AMA is a student run business organization that is open to all majors.

AMA members have many opportunities to get involved and obtain real world business experience. One of the largest and most popular events hosted by the local AMA chapter is the AMA Fun Run 5K, a fundraiser held each spring in Carson Park. Participants are invited to run, walk, or blade the course and attend the after-race celebration. All profits from the event will go to a community charity.

AMA members also participate in numerous competitions include the Northwestern Mutual Sales Competition, a one-day event held annually at the international collegiate conference.

The UW-Eau Claire AMA chapter meets every other Thursday. The faculty adviser for the group is Dr. Scott Swanson.

Collegiate DECA

DECACollegiate DECA is an international business and service organization that prepares students for careers in marketing, finance, hospitality and management.Collegiate DECA seeks to inspire students to become confident and motivated members of their campus and community—and to become the future leaders of their business industries. The organization hosts numerous competitions for college students including a professional sales role play and a sale management meeting case situation.

The faculty adviser for the UW-Eau Claire Collegiate DECA chapter is Emily Elsner Twesme.

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