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Community Outreach: Management & Marketing

Applied Class Projects

Do you have a management or marketing project that could be a great learning experience for a group of students? The courses listed below are currently accepting proposals for fall and spring semester-long applied class projects. Students work in teams of two to seven students under the supervision of their course instructor.

To learn more, contact Dr. Kristy Lauver, interim chair, Department of Management and Marketing.

Management

  • Small Business Consulting. (Spring semester) Student teams develop comprehensive business plans for a small business.
  • Lean Manufacturing Systems and Concepts. (Fall or spring semester) Teams of students complete a semester-long lean systems improvement project in a manufacturing or service-oriented organization.
  • Topics in Leadership. (Spring semester). Students work as project managers to develop and/or implement a project of particular interest to a non-profit organization.

Marketing

  • Marketing Communications and Promotion Analysis. (Fall or spring semester) Student teams develop a promotional plan for a business, non-profit, or governmental organization.
  • Marketing Research. (Fall or spring semester) Students develop and conduct a market research study for a local business, non-profit, or governmental organization.
  • Advanced Sales Topics. (Spring semester). Marketing and professional sales students hone their sales skills by selling actual products or services for a local non-profit.

The Department of Management and Marketing is always interested in hearing new ideas regarding mutually beneficial partnerships that further the educational opportunities for our students! Do you have an idea you would like to discuss? Contact Dr. Kristy Lauver, interim chair, Department of Management and Marketing.

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