The Dennis L. Heyde Entrepreneur Program Emphasis is a 60-credit program within the Management major in the Department of Management and Marketing. The program offers a unique learning experience for students who aspire to either start their own business or secure employment in a growth-oriented business. The program helps students to identify viable career options in entrepreneur/intrepreneur environments, to expand conceptual and creative approaches to the entrepreneurial process, and to develop a repertoire of venture management skills.

Multifaceted Program

"Hands on" experiences with many guest speakers, field trips, and special projects are emphasized. The students expand their creativity into a viable business plan that is the major project for the program. The program combines formal education with practical applications to develop skills in leadership, needs assessment, opportunity identification, resource development, strategic thinking, and risk taking. The ultimate goal of the program is to give the student an in-depth broad-based and practical education on the foundation of entrepreurship.