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The University Sales Center Alliance, a consortium of recognized and accredited sales programs across the United States, sponsors the Certified Sales Student designation.

The Certified Sales Student Certificate recognizes students for going beyond minimal course requirements in preparing themselves for successful sales jobs and careers. Completing the process required to receive this certification helps students differentiate themselves from other students in the sales employment market. Similarly, by denoting exceptional commitment and achievement, the program assists employers in identifying the best candidates for sales positions nationwide and around the world. Source:

Any college student attending a USCA member school can earn this certification by meeting the required coursework with authorized faculty, and completing the extracurricular experience requirements. UW-Eau Claire is the only USCA member program in Wisconsin.

For more information about the Certified Sales Student Certificate, contact Dr. Bob Erffmeyer or Jerry Kollross, UW-Eau Claire Department of Management and Marketing.


(50 points coursework, 50 points extracurricular experience, and a short written report)

To be awarded the Certified Sales Student designation, students must:

  • Be a declared marketing major or minor
  • Earn a minimum of 100 points by completing a minimum of 50 points of required college coursework and 50 points through extracurricular activities and experiences.
  • Write a short written report describing what was done and what was learned from each of the extracurricular activities and experiences completed for the certificate. This report should become a part of the student’s portfolio to be used in seeking employment in a selling or sales management position.

Students must earn a minimum grade of “B” in each class counted toward the Certified Sales Student designation. 

Activities and experiences must be approved in advance by Dr. Robert Erffmeyer or Jerry Kollross. An activity may only be counted once toward the certificate designation.

» View Certificate Outline/Certificate Application

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