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Martha Fay, Ph.D.

MarthaFayAssociate Professor

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My primary teaching and research interests focus on how interpersonal communication functions to achieve organizational goals, and includes such areas as informal communication, leadership, and identity/identification processes. I am currently working on projects related to remote workers, organizational identification, transformational leadership and conflict, and family communication patterns. Having worked professionally in business management, marketing communication, and strategic planning, and also owning and operating two businesses, I am especially driven to combine theory and practice in my teaching, such that both students and their employing organizations realize maximum benefit from the educational experience.
As Associate Professor here at UW-Eau Claire, I teach introductory and advanced organizational communication, small group communication, professional interviewing, and the senior capstone class for communication studies and organizational communication students. I have also taught advertising in society, persuasion, public relations, and humanity in literature and nature. Before moving to Eau Claire, I taught organizational communication classes at Ohio State for four years while earning my doctorate, marking a return to academics after 25 years in the private sector. I earned my undergraduate degree in journalism from Kent State University, and my master’s degree in communication and business from the University of Dayton.

When we aren't enjoying the friendly Eau Claire community, my husband and I are in Bayfield, often with some combination of our grown children, Eddie, Bryan and Kelley, and, always with Luci, the cat.